Las Vegas - Extra! Extra!! Extra!!! SEMA 2010 Promotional Models Field Reports are here!! There are so many of them, we have to break them into a two-parts coverage.
Foremost, SEMA (Specialty Equipment Market Association) is HUGE!! They are like the CES of car aftermarkets (and both are held at Las Vegas Convention Center.) It's a super serious trade show that only opens to the people in the trade, no general public admission. And in this serious/technical/gigantic trade show, promotional models are equivalently well represented. They are not as dressy (or stiff) as in Detroit or LA Auto Shows, but they carry more affiliations to the vendors and their products than the local car shows.
Extra's Extra: We also like to borrow this event to have our first Model of the Show Contest!! Please leave us a comment to say which models would deserve your votes!! Show your love by showing your support!!
Here is the two-part quick overview of the wonderful promotional models in the SEMA 2010!
In the Exedy booth, they unveiled the new uniform to the crowd. It's HOT! And you can see Lea Anne P. smiling brightly there, even though she was in great pain! That's what we call professional!
(1) Lea Anne P from Exedy
As well as Ashley Labady with her Car Coach! She is fighting a cold, but still showng up fresh and pretty. Very cool!
(2) Ashley Labady from Exedy
and with Celeste, who is like a happy fairy in the show, the three musketeers are super amusing to say the least!! Great job Exedy!
(3) Celeste and the company from Exedy
Megan Racing also pull in a great talent to the booth.
(4) Megan Racing Model
This is like 5% of the SEMA show there... Imagine the other 95% with the same amount of crowd and vendors...
Yukon Gear & Axle have two stunning models in the booth signing their posters. They certainly drew a crowd and a line and attention to the booth there!
(6) Yukon Models
Pilot has a clean look set up.
(7) Pilot Model
Nay Chutima at NRG Innovations and Genius Tools has a wonderful cool look that got people's attention.
(9) Nay Chutima from NRG Innovations and Genius Tools
JETdry Express has the model in a flowy dress. That's a great design to show case the effectiveness of the products. Great job!
(10) JETdry Express Model
Uh, unknown models in an unknown vendor booth, a failure of reportage practice...
(11) Unknown models at unknown booth
At EAGLE Abrasive, Vanessa Lotero showed her soft and gentle smile that is a great contrast of the products that the company is showing.
(12) Vanessa Lotero at EAGLE Abrasive
At SondPex Audio, both models were so friendly to the press (us)...
(13) SondPex Model #1
We have to say, DriveNTalk from South Korea has hired some of the top talents in the industry. Not only their booth is big, the three models are amazing looking and so is the uniform. They are definitely one of the top contender for the best promotional models in SEMA 2010 this year.
Michael Tiffany (at least it's so titled in the badge) is the first model here.
(15) Michael Tiffany from DriveNTalk
Then James Melanie (uh, this is also on her badge) looks pure stunning in both the look and showcasing the the uniform. She definitely left a big impression of the company's brand!
(16) James Melanie from DriveNTalk
Carli McKayleigh (I believe this is her real model name...) is just being awesomely wonderful there. All vendors and magazines should check out her modelmayhem profile here! She has really cool resume and great portfolio!!
(17) Carli McKayleigh from DriveNTalk
At the same time of SEMA, there is a DUB show outside the convention center. We caught two models there, but none others were in sight... Hmmm, it's so not like DUB...
(18) Models from DUB/Pioneer
History Channel's new show "TopGear" pulled a great stunt that you get a chance to ride in a super + super luxury cars, like Lamborghini or Ferrari, or Corvette, or ..., well you get the idea...
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