Arley Elizabeth, Karla Lippert, and Nicole Marie Reckers SEMA Models for Achilles at #SEMA2014 @arrrrlz

 Las Vegas, NV, by W&HM - One of the first boothes that we encountered at the 2014 SEMA is Achilles.  This year, SEMA has expanded their geo-foothold from within the convention center to enclose the entire driveway, where the shuttle buses used to run their routes.  This is a huge expansion and we totally love it.  Many people were taken by surprise, and could not help themselves but going in and check things out.  Probably that's one contributing factor that the first day of SEMA inside the convention center is not as crowded as the second day, which is a madness (good madness) stream of people.

At the Achilles booth outside the convention center, we were very happy to see Arley Elizabeth, our cover model, and Karla Lippert, as well as Nicole Marie Reckers, another our cover model were already standing there greeting all the show-comers.  Under the warm Las Vegas clear sun, the trio-models looked awesome and refreshing and energetic!  That's the spirit of promo-modeling!

And talking about "Showing up is 80% of success." (by Woody Allen), Nicole Marie was not planning to be at the Achilles model for the SEMA show.  Ahead of her 3rd day schedule, she just showed up to meet her friend, and they said, basically, "you are beautiful.  can you model for us?".  Now that's awesome, proved Nicole Marie's star power, as well as the importance of being there in person, and the keen eyes of Achilles' team!  Bravo to all three geniuses!!

This year, the SEMA show is so big, and with the newly acquired outdoor show-real-estate, Achilles had two booths, one outside and one deep in South Hall.  The outside housed the gorgeous models, as well as first-time-unveiled new drifting car that will be competing in the 2015 Formula Drift season.  In the South Hall booth, which is more for the trade/business function, also occasionally shuttled Arley and Achilles famed drifting drivers, Daigo Saito and Robbie Nichida at the helm for their autograph sessions.

This is the one of the first booths that we visited and surely they have set a great tone for the entire show!  We look forward to seeing them again at the 2015 Formula Drift season!






















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